Redstone Telecom Incentivises Channel for Growth

Published 29th September 2008

Tools, training, bonuses and support extended to build dealer network...

29th September 2008, London – Redstone Telecom has today launched a dealer incentive programme that will boost rewards for its dealer partners and support the company’s plans to grow its indirect business across its full range of telecom services for SMEs from CPS and minutes to WLR provisioning and SIP trunking.

Under the new programme dealers, who already benefit from an industry leading 50:50 margin split with Redstone, will qualify for bonuses of up to 50 pence in each pound of revenue targets achieved. The programme is central to Redstone Telecom’s plans to double its dealer based business over the next 12 months.

In addition to cash incentives the Dealer Rewards programme offers a range of valuable business benefits for Redstone Telecom’s dealers. Once a qualifying level is achieved dealers are granted direct access to WLR3 provisioning, provided with personal contacts for support - with improved order updates and enhanced SLAs. In addition successful dealers can opt to have their branding on customer bills, receive marketing support and a listing on Redstone’s dealer locator.

The new tiered programme is supported by a team of dedicated national dealer account managers who maintain regular contact with dealers. Additional assistance is available via Redstone’s dealer extranet and online training programme; available to all partners, these tools aim to equip dealer personnel with the material, skills and confidence to sell the full range of Redstone Telecom services.

“Redstone’s team make it easy to sell their services, offering the full range of telecom services with prompt support that enables us to provide a high quality service to our customers. That level of service has been a key factor in securing low cost, ongoing revenue from these customers,” said Tim Morton of Evergreen Communications which is aiming to become as one of Redstone Telecom’s first accredited Gold Dealers.

“Redstone Telecom already offers its dealers the best revenue rates in the market; our new Dealer Rewards programme builds on this,” said David Thorn, the company’s indirect sales director. He continued, “We have ambitious plans to grow our business with our channel partners. As we planned this new programme their feedback was that they value tools that help them develop and grow their business and cash incentives to reward performance - rather than the usual trips and boys toys. We built the Dealer Rewards programme around that feedback and are looking forward to seeing a growing number of partners expanding their business through it.”